After months of lookbook images circulating the web, the newest H&M designer collaboration finally dropped today- Marni for H&M. Much to the disappointment of story-hungry reporters, the launch opened with minimal chaos. It seems that the retailer has learned a thing or two after its Versace, Celine and Lanvin debacles, as it decided to enact some pretty intense crowd control measures this time around. The hopefuls waiting in line outside are being given wristbands and split up into groups of 20. Once inside, the group will have a mere 10 minutes to snatch up as many of the goods as they can, to take home and cherish sell on eBay.
Check out a few of my favorite pieces below and head to H&M to shop the complete collection!
Printed Blouse $79, Patent Leather Top $149, Ruffle Jacked $69, V-neck Tank $59, Images via H&M. |
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